Haptic Cognitivity · Domotex

In January 2019, DOMOTEX – the world's leading tradeshow for carpets and floor coverings - returned as the industry's international trends showcase with this year's theme of "CREATE'N'CONNECT". The "Framing Trends" special showcase featured stunning presentations, innovative product displays and within this sophiegreen was asked to create a stand for the "Art & Interaction" space.

The installation HAPTIC COGNITIVITY by sophiegreen recycles offcut products from the flooring industry that are then re-shaped into small mosaic pieces or 'pixels' to create a stunning neuron flooring mural. Close-up, the contrast of different textures and materials in each pixel tile is a tactile experience - viewed from a distance, the image of a data-processing cell arises...

20 m²